Mary Ann McGrath , M.B.A., Ph.D.
|
Title:
|
Professor
|
Office #:
|
Maguire Hall 409
|
Phone:
|
312-915-6136
|
E-mail:
|
mmcgrat@luc.edu
|
Personal Information
Degrees
Ph.D., Marketing, Northwestern
University, 1988
M.B.A., Marketing, Northwestern
University, 1973
B.S., Mathematics, Loyola University Chicago, 1968
Research Interests
ethnography
projective techniques
observation techniques
shopping with consumers
|
Professional Associations
Association for Consumer Research
since 1985. Involved with planning several annual conferences.
Reviewer of submissions, member of several Program Committees.
American Marketing Association.
Member since 1991.
Beta Gamma Sigma National Business
Honor Society. Member since 1993.
Member of Editorial Review Board
of Journal of Business Research.
Phi Beta Delta, Delta Psi Chapter. Honor Society for
Interntional Scholars, Loyola University Chicago. Inducted in
2003.
"Women and Business
Conference," Active member of Planning Committee for Annual
Conferences for Women in Business. Located at Loyola University
Chicago. These conferences were the cooperative effort of the Ann B.
Ida Gannon, B.V.M. Center, the Loyola School of Business
Administration, the women business school faculty, and the Loyola
Center for Values in Business. The conference brought to campus
high-profile women business leaders to serve as keynote speakers.
Track Chair on "Cultural
Issues in Marketing," Eighth Biannual World Marketing Congress,
June 24-27, 1997, Kuala Lumpur, Malaysia.
Loyola University Center for Values in Business, Organized
and executed annual seminars for Undergraduate Seniors and M.B.A.
Students in the School of Business, 1992 to 1997.
|
|